Sri Vinayaga Murugan Modern Rice Mill, the quality Indian Rice Exporter, was established in 1967. 555 Brand Rice varieties and SVM Agro Foods are available in all major towns of Tamilnadu and Kerala.

High quality modern rice mills are situated at Pondicherry, Cuddalore & Tindivanam, processing various rice varieties including Thanjavur Ponni Rice, Thanjavur Idly Rice, Kamban/Jeeraka Chamba/Ghee Rice, Single Matta Rice, Rose Matta Rice/ Double Boiled Rice, Payasam Rice / Red Raw Rice, Matta Broken Rice, Brown Rice/UnPolished Rice, 3 in 1 Boiled Rice, Andhra Massori Rice, Steam Rice, Kerala Kuttanadan rice, broken rice, Pallakkadan red raw rice and unpolished brown rice, cereals and Pulses, Spices, Condiments and other agro foods.